TrafficKING
If human trafficking was a legitimate business, it’d be a Fortune 500 company. So to raise awareness, we made it one.
It Starts Here
Many Gen Zers want to grow personally and professionally, but don’t see the Air Force as a viable option. They think it means a lifelong commitment. So we offered them something different: a place to start.
Space is Closer Than You Think
To show the Space Force’s capabilities and importance to the military as a whole, we created a fully interactive homepage experience. Here you can facilitate a rocket launch and GPS satellite deployment.
Our Sr Copywriter wrote the copy for the rocket launch and satellite deployment sequences and homepage. I wrote the copy for the remainder of the project.
AWARDS
Webbys: 3 Shortlists
Jay Chiat: Shortlist
Communication Arts: Winner | Interactive
PRESS
Walk of Shame
To show the scandalous side of stardom Hollywood overlooks, we hijacked it with stars of our own.
The Path to Containment
We created the Order: a tribe of neat freaks, determined to show the world how a clear living space fuels a clear headspace.
Step into Our Office
Explosive Ordnance Disposal (EOD) is the Air Force’s elite bomb squad, and their job is about as far from ordinary as it gets. You’re not just clocking in for a paycheck. You’re racing against the clock.
Ready for More
In its first brand platform, we showed how the Reserve gives you all the tools to build your future, on duty and your own time.
Fruity Call
We offered spring breakers who ran out of underwear a lifeline with “Fruity Calls”. It’s like a booty call but for free underwear.